A webinar in the NHS Whispers series is scheduled for Thursday, October 5th, 2024, where Dr. Farzana Hussain, GP Principal at The Project Surgery, and Prof. Phil Richardson, Chair and Chief Innovation Officer at Mtech Access, will discuss the unmet needs of Primary Care Networks (PCNs). The session will delve into how the industry can optimally support primary care leaders and GPs as they navigate the challenges of the coming winter season and beyond.
The session will cover how unmet needs are identified in primary care, the processes and data sets that inform decision-making, and the specific challenges primary care is facing as winter approaches. They will also discuss how Pharma and Medtech can best support primary care, the impact of PCN leaders on national policy, and the best ways the industry can support and collaborate with PCNs. Learnings from the pandemic and the vaccine rollout will also be addressed.
Dr. Farzana Hussain, a highly accomplished clinical leader with more than 20 years of experience as a practicing GP Principal and GP Appraiser, will be the speaker. Her significant influence on national policy during her tenure as co-creator and chair of the National PCN Network within the NHS Confederation is noteworthy. Dr. Hussain has also served as a Clinical Director for a PCN for three years and was recognized as the ‘GP of the Year’ in 2019 by the General Practice Awards.
Participants are encouraged to submit their questions for Dr. Hussain either during registration or via email. The webinar is open to all market access, patient access, field-based, and other healthcare professional-facing teams in Pharmaceutical and Medtech companies, along with NHS attendees. Other organizations may attend at the discretion of Mtech Access.
The NHS Whispers series enables in-depth discussions with senior NHS colleagues, exploring their immediate priorities, the greatest challenges currently faced by the NHS, and potential responses. Past webinars have covered topics such as population health management, the role of nursing in driving digital change in the NHS, primary care and ICBs, data-led transformation in the NHS, and innovating for better health.
The webinar is free, and those unable to attend can still register to receive a recording of the session. It promises to be an insightful discussion, offering valuable perspectives on primary care needs and potential industry support strategies.
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