Tuesday, June 18, 2024

Insights from Anja Powell on Germany’s Healthcare Market

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Welcome to Market Access Today! In our latest video, we delve into the fascinating world of market access in Germany, guided by the expertise of Anja Pownell. Moderated by Oznur Seyhun, this video is a must-watch for anyone interested in the latest trends and challenges in the healthcare market.

First and foremost, we extend our heartfelt thanks to ECONiX Research for their unconditional support in making this video series possible. Now, let’s dive into the highlights of this enlightening discussion.

Meet Our Expert: Anja Powell

Anja Powell is a seasoned expert in market access in Germany, with a wealth of experience and insights to share. In this video, she walks us through her impressive career journey, shedding light on how she ended up in the field of market access. Her story is not only inspiring but also provides valuable lessons for those looking to make their mark in this domain.

Key Topics Covered

Digital Transformation in the Healthcare Market

One of the primary topics discussed is the ongoing digital transformation within the healthcare market. Anja Powell provides a comprehensive overview of how digital advancements are reshaping the landscape, making healthcare more accessible, efficient, and patient-centric.

Significant Trends Impacting Market Access and Pricing in 2024 and Beyond

Anja dives deep into the significant trends that are set to impact Germany’s healthcare market access and pricing in 2024 and beyond. From regulatory changes to economic pressures, she covers all the critical factors that market access teams need to be aware of to stay ahead of the curve.

New Challenges for Market Access Teams in Germany

Looking forward, Anja outlines the new challenges that market access teams in Germany will face. She emphasizes the importance of adaptability and strategic planning in navigating these upcoming hurdles, providing practical advice and strategies for success.

Engage and Stay Connected

Don’t miss out on this informative discussion! Make sure to like, share, and comment on your thoughts and questions below the video. We value your engagement and look forward to your insights.

To stay updated on market access and healthcare trends, follow us on our various platforms:

We would like to extend a special thanks to Anja Pownell for sharing her expertise and insights with us. Her contributions make this series truly valuable for our audience.

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You can reach more videos from our YouTube Channel category.


Stay tuned for more valuable insights from experts in the field, and don’t forget to subscribe and turn on notifications for more content! Thank you for being a part of Market Access Today.

#marketaccess #pharmaceutical #healtheconomics #pharmacoeconomics

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