Pricing negotiations for Johnson & Johnson’s (J&J) top-selling drugs—Stelara, Xarelto, and Imbruvica are underway with Medicare, but the pharmaceutical giant does not foresee a significant impact on its financial outlook for next year.
Pricing for J&J’s leading medications in the Medicare negotiations comes under scrutiny as the company maintains its 2025 financial guidance. Despite the inclusion of three major drugs—Stelara, Xarelto, and Imbruvica—in the first round of Medicare pricing negotiations, J&J remains optimistic about its financial performance. Jennifer Taubert, chair of J&J’s worldwide innovation group, indicated that while a “net unfavourable impact” from these negotiations is anticipated in 2025, growth in other areas of the business is expected to offset this.
Pricing Negotiations and Impact on J&J’s Financials
The inclusion of these three drugs in the Medicare pricing negotiations marks a significant moment for J&J. This is part of a broader initiative under the Biden administration’s Inflation Reduction Act, which aims to reduce drug costs through Medicare negotiations. J&J, being one of the most impacted companies by this legislation, has prepared for the financial implications. After the negotiation period, the new drug prices will be announced on September 1, 2024, and will take effect on January 1, 2026. This assumes that the pharmaceutical industry’s legal challenges against the initiative do not succeed. Although a New Jersey judge dismissed J&J’s lawsuit against the negotiations in April, the company has filed an appeal.
Jennifer Taubert confirmed that J&J had received the final figures from the government but opted not to disclose the results prematurely. She emphasized that despite disagreements with the IRA and the price-setting process, the negotiated figures had already been factored into the company’s previous financial guidance, which continues to appear favorable.
J&J reported a 4.3% increase in overall revenues to $22.4 billion in the second quarter, driven by growth in blood cancer therapy Darzalex and its subcutaneous version Darzalex Faspro, cancer drug Erleada, and Stelara’s successor Tremfya. CEO Joaquin Duato expressed confidence in J&J’s growth potential, citing a strong pipeline, upcoming regulatory decisions, and strategic acquisitions like the $13.1 billion purchase of Shockwave as key factors.
Pricing Dynamics in the Context of J&J’s Broader Strategy
The current negotiations underscore the complex dynamics of drug pricing and reimbursement in the U.S. healthcare system. J&J’s inclusion in the Medicare pricing negotiations reflects the significant role these drugs play in the market and the potential financial impact of these negotiations on the company. However, J&J’s strategic planning and diverse product pipeline provide a buffer against these challenges.
Stelara, Xarelto, and Imbruvica are critical components of J&J’s portfolio, each addressing significant medical needs. The potential reduction in Medicare spending through the ROCR model may offer some financial relief to the healthcare system, but it also places pressure on pharmaceutical companies to adapt. J&J’s approach to navigating these negotiations while maintaining growth in other areas showcases its resilience and strategic foresight.
Looking ahead, J&J’s focus on innovation, regulatory approvals, and market expansion will be crucial. The company’s efforts to introduce new treatments and enhance existing therapies are essential for sustaining growth. The anticipated regulatory decisions for Tremfya in inflammatory bowel disease and Rybrevant in EGFR-positive non-small cell lung cancer highlight the ongoing advancements in J&J’s pipeline.
In summary, the pricing negotiations for J&J’s drugs within Medicare present both challenges and opportunities. While there is an expected negative impact on the company’s financials, J&J’s broader strategy and robust pipeline are positioned to mitigate these effects. The company’s proactive approach in navigating the evolving landscape of healthcare reimbursement demonstrates its commitment to maintaining its market position and driving innovation in the pharmaceutical industry.
Resource: Pharma Phorum, July 18, 2024

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